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Silver Bullet Silver Shield now only selling 20 ounces or more directly to consumers.
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<p>[QUOTE="Prime Mover, post: 1683325, member: 38783"]To your original question - yes, it will probably alienate some, but that will most likely be a small percentage of the potential customer base. What's the biggest gripe of them right now - they take so darn long to get to you after you order, and it results in eventual disappointment and resentment, turning you off of future purchase. I would say that is more of a risk currently to lose more customers than to no longer allow them to purchase direct. Personally, I could care less where I'm buying from as long as it's a reasonable cost and I get my product in a reasonable timeframe. They're currently meeting the first, but failing miserably on the second, so something has to change or they risk it all going down the tubes.</p><p><br /></p><p>Filling single orders to single customers is time consuming, and very costly per customer. It's much easier and cheaper to stack a tube of 20 and ship it out, as opposed to single rounds with packaging in a box to 20 single customers. Look at it this way - they are staring at a choice between hiring more staff and/or very expensive machinery to fulfill orders of onesies, or the ability to keep those they have now but move much larger volume of orders. I know which one I'd choose.</p><p><br /></p><p>It's more cost effective to offload your single orders to bigger dealers who already have established processing and shipping lines and bulk discounts from the major delivery carriers. Where there's volume, there's savings, and as pointed out you found it was actually cheaper going through Provident than going direct.[/QUOTE]</p><p><br /></p>
[QUOTE="Prime Mover, post: 1683325, member: 38783"]To your original question - yes, it will probably alienate some, but that will most likely be a small percentage of the potential customer base. What's the biggest gripe of them right now - they take so darn long to get to you after you order, and it results in eventual disappointment and resentment, turning you off of future purchase. I would say that is more of a risk currently to lose more customers than to no longer allow them to purchase direct. Personally, I could care less where I'm buying from as long as it's a reasonable cost and I get my product in a reasonable timeframe. They're currently meeting the first, but failing miserably on the second, so something has to change or they risk it all going down the tubes. Filling single orders to single customers is time consuming, and very costly per customer. It's much easier and cheaper to stack a tube of 20 and ship it out, as opposed to single rounds with packaging in a box to 20 single customers. Look at it this way - they are staring at a choice between hiring more staff and/or very expensive machinery to fulfill orders of onesies, or the ability to keep those they have now but move much larger volume of orders. I know which one I'd choose. It's more cost effective to offload your single orders to bigger dealers who already have established processing and shipping lines and bulk discounts from the major delivery carriers. Where there's volume, there's savings, and as pointed out you found it was actually cheaper going through Provident than going direct.[/QUOTE]
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Silver Bullet Silver Shield now only selling 20 ounces or more directly to consumers.
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