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Guess the Mintage of the 2012 San Francisco Two Coin Proof Set
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<p>[QUOTE="buyingsilvers, post: 1474517, member: 18821"]The mint already has a proof program that sells for most of the year that they sell for $65 a piece ($130 for 2).</p><p><br /></p><p>maximized sales and profit apparently isn't the only objective of the mint, otherwise why would they create a 100k 25th anniversary set or limit the mintage to 1 month? And why stop at $130, why not sell at $100 or $60 for that matter? You could argue with a $30 per coin price point, they'd do sales comparable to the bullion coins. 10 million of these * 3 premium = $30 mil profit. Or if maxing profit was their objective, why not limit the issuance and release at a higher price, then slowly start releasing stockpiled coins over the next few years through channels like ebay?</p><p><br /></p><p> Many collector's items are collector's items because they are limited in issuance. By including a neat box, raising the price, and limiting the issuance window, they're obviously trying to create a collector's item. And IMO, they did this set this year to "make up" for last year's screw up.[/QUOTE]</p><p><br /></p>
[QUOTE="buyingsilvers, post: 1474517, member: 18821"]The mint already has a proof program that sells for most of the year that they sell for $65 a piece ($130 for 2). maximized sales and profit apparently isn't the only objective of the mint, otherwise why would they create a 100k 25th anniversary set or limit the mintage to 1 month? And why stop at $130, why not sell at $100 or $60 for that matter? You could argue with a $30 per coin price point, they'd do sales comparable to the bullion coins. 10 million of these * 3 premium = $30 mil profit. Or if maxing profit was their objective, why not limit the issuance and release at a higher price, then slowly start releasing stockpiled coins over the next few years through channels like ebay? Many collector's items are collector's items because they are limited in issuance. By including a neat box, raising the price, and limiting the issuance window, they're obviously trying to create a collector's item. And IMO, they did this set this year to "make up" for last year's screw up.[/QUOTE]
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