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<p>[QUOTE="PennyGuy, post: 2041408, member: 17502"]My local club does bi-annual shows. We early on decided to limit the number of tables available to be sold. The dealers see a coin buying audience and more tables means a smaller share of the pie for them.</p><p><br /></p><p>We have focused on advertising our shows. Small flyers are available at every local coin show within a 3-4 hour driving distance. A dealer friend carry's them to those shows for us. In a small city we have had great success with our local AM radio station. We also ask each person that comes into our show, how they heard about us. Was it the local radio, Coin World ad, newspaper ads (both free circulars and paid press), local signs/posters, a local dealer that referred them, etc? This information helps us focus on advertising that works.</p><p><br /></p><p>Bringing in buyers is what it is all about. With good traffic you can sell out your available tables and have dealers on a wait list for a table.</p><p><br /></p><p>Edited to add:</p><p>Do you keep attendance records? We give out a free hourly door prize ticket to each man, woman or child that comes in the door. It's easy to subract the first ticket number from the last one to get total attendance. The hall we rent is an American Legion hall. The legions auxullary runs the kitchen. They make a little money and provide a needed service. The dealers like the 6 different sandwiches they offer, with chips, drink and a cookie for $5.00. Happy dealers are worth a lot[/QUOTE]</p><p><br /></p>
[QUOTE="PennyGuy, post: 2041408, member: 17502"]My local club does bi-annual shows. We early on decided to limit the number of tables available to be sold. The dealers see a coin buying audience and more tables means a smaller share of the pie for them. We have focused on advertising our shows. Small flyers are available at every local coin show within a 3-4 hour driving distance. A dealer friend carry's them to those shows for us. In a small city we have had great success with our local AM radio station. We also ask each person that comes into our show, how they heard about us. Was it the local radio, Coin World ad, newspaper ads (both free circulars and paid press), local signs/posters, a local dealer that referred them, etc? This information helps us focus on advertising that works. Bringing in buyers is what it is all about. With good traffic you can sell out your available tables and have dealers on a wait list for a table. Edited to add: Do you keep attendance records? We give out a free hourly door prize ticket to each man, woman or child that comes in the door. It's easy to subract the first ticket number from the last one to get total attendance. The hall we rent is an American Legion hall. The legions auxullary runs the kitchen. They make a little money and provide a needed service. The dealers like the 6 different sandwiches they offer, with chips, drink and a cookie for $5.00. Happy dealers are worth a lot[/QUOTE]
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