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<p>[QUOTE="stldanceartist, post: 7791212, member: 13307"]As someone who has both worked for an auctioneer and now someone who basically builds my own online auctions, here's what I think about starting bids and reserve prices:</p><p><br /></p><p>From the seller's perspective (and in my auctions I'm technically also the consignor, as I'm selling my own stuff off) I want to get the most money I can for my stuff. I want as many things to sell as possible, but not for pennies on the dollar. So I have to protect myself somehow - either by setting a reserve price, or by setting the starting bid at my reserve price.</p><p><br /></p><p>I don't really mind too much if a particular item doesn't sell (say, a silver dollar that only gets bids to $2 for one of a myriad of reasons) because at the end of the day I still have the item and I've already done all the "work" (typing out the listing and photographing it.) I can just put it in the next auction where hopefully it will meet the minimum I need to feel comfortable with the sale.</p><p><br /></p><p>From the auctioneer's perspective they want everything to sell, because an unsold item does not earn them buyer's premium. Yes, they want things to go for as much as possible, but at the end of the day it's the sold items that matter, because they don't earn anything if an item gets to $1 million but the reserve is $1 million and 1 cent.</p><p><br /></p><p>Bidders want every item for as cheaply as possible. Bidders are also going to complain about something in your auction, no matter what you try to do. Start your items at $1 each with no reserve, they'll complain that $1 is too high or they'll expect free shipping. And sometimes they'll just disappear off the face of the earth after winning bids (but not paying for their items) meaning both seller and auctioneer lose out and have to then do a lot of extra work putting those items back into the mix. (<i>It's not always difficult, but I've had people buy 150 items and not pay for them, which is a pain in the butt because I've already replaced their lot numbers in the next auction, plus the reserve price of their items might have changed due to change in spot prices.</i>)</p><p><br /></p><p>Sometimes if you start all your auctions at reserve prices, bidders will not bid because they want deals (like silver under melt value) - so you can start your items with a low initial bid, but set a reserve price so you're covered in case your auction doesn't get the visibility it needs to get stuff sold.</p><p><br /></p><p>At the end of the day, you as a consignor/seller/auctioneer have to find a balance between those three sets of desires - both consignor and auctioneer want as many things to sell, for as much as possible, but the auctioneer has lower standards regarding final value prices. The bidders want everything as cheaply as possible, even if it means the seller takes a significant loss. As the seller, you have to find the spot between where you need (or want) to sell something and where a particular set of buyers is willing to pay. But you have to protect yourself first, because many things can cause your auction to slide completely under the radar.[/QUOTE]</p><p><br /></p>
[QUOTE="stldanceartist, post: 7791212, member: 13307"]As someone who has both worked for an auctioneer and now someone who basically builds my own online auctions, here's what I think about starting bids and reserve prices: From the seller's perspective (and in my auctions I'm technically also the consignor, as I'm selling my own stuff off) I want to get the most money I can for my stuff. I want as many things to sell as possible, but not for pennies on the dollar. So I have to protect myself somehow - either by setting a reserve price, or by setting the starting bid at my reserve price. I don't really mind too much if a particular item doesn't sell (say, a silver dollar that only gets bids to $2 for one of a myriad of reasons) because at the end of the day I still have the item and I've already done all the "work" (typing out the listing and photographing it.) I can just put it in the next auction where hopefully it will meet the minimum I need to feel comfortable with the sale. From the auctioneer's perspective they want everything to sell, because an unsold item does not earn them buyer's premium. Yes, they want things to go for as much as possible, but at the end of the day it's the sold items that matter, because they don't earn anything if an item gets to $1 million but the reserve is $1 million and 1 cent. Bidders want every item for as cheaply as possible. Bidders are also going to complain about something in your auction, no matter what you try to do. Start your items at $1 each with no reserve, they'll complain that $1 is too high or they'll expect free shipping. And sometimes they'll just disappear off the face of the earth after winning bids (but not paying for their items) meaning both seller and auctioneer lose out and have to then do a lot of extra work putting those items back into the mix. ([I]It's not always difficult, but I've had people buy 150 items and not pay for them, which is a pain in the butt because I've already replaced their lot numbers in the next auction, plus the reserve price of their items might have changed due to change in spot prices.[/I]) Sometimes if you start all your auctions at reserve prices, bidders will not bid because they want deals (like silver under melt value) - so you can start your items with a low initial bid, but set a reserve price so you're covered in case your auction doesn't get the visibility it needs to get stuff sold. At the end of the day, you as a consignor/seller/auctioneer have to find a balance between those three sets of desires - both consignor and auctioneer want as many things to sell, for as much as possible, but the auctioneer has lower standards regarding final value prices. The bidders want everything as cheaply as possible, even if it means the seller takes a significant loss. As the seller, you have to find the spot between where you need (or want) to sell something and where a particular set of buyers is willing to pay. But you have to protect yourself first, because many things can cause your auction to slide completely under the radar.[/QUOTE]
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