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Is "downgrading" by a potential buyer a common problem?
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<p>[QUOTE="V. Kurt Bellman, post: 2157195, member: 71723"]I'd be willing to partner with anyone who wishes to pitch this as an ongoing educational half hour program at ANA shows, especially on weekend freebie days. I have no table duties, so I can present it, but the outline above is a good start.</p><p><br /></p><p>I highly doubt that the average guy showing up at Rosemont or Portland or Dallas or Anaheim on freebie Saturday has half a clue how far "in the hole" a dealer starts at a show like that. Somebody's spreadsheet of plane fare, hotel, rental car, table rent, food, etc., would open a few eyes, I think.</p><p><br /></p><p>Then take that dollar amount, divide it by show hours, and show how much retail markup a dealer must make PER HOUR just to break even. Then take that dollars per hour and run it against 10, 20, 30, 40, and 50 percent gross margins and show them why they are offered what they get offered.</p><p><br /></p><p>Then they will understand why selling direct to a collector, perhaps through a club, while it is more work, might make more sense to them.[/QUOTE]</p><p><br /></p>
[QUOTE="V. Kurt Bellman, post: 2157195, member: 71723"]I'd be willing to partner with anyone who wishes to pitch this as an ongoing educational half hour program at ANA shows, especially on weekend freebie days. I have no table duties, so I can present it, but the outline above is a good start. I highly doubt that the average guy showing up at Rosemont or Portland or Dallas or Anaheim on freebie Saturday has half a clue how far "in the hole" a dealer starts at a show like that. Somebody's spreadsheet of plane fare, hotel, rental car, table rent, food, etc., would open a few eyes, I think. Then take that dollar amount, divide it by show hours, and show how much retail markup a dealer must make PER HOUR just to break even. Then take that dollars per hour and run it against 10, 20, 30, 40, and 50 percent gross margins and show them why they are offered what they get offered. Then they will understand why selling direct to a collector, perhaps through a club, while it is more work, might make more sense to them.[/QUOTE]
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