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FDOI: An ICG trademark in the past?
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<p>[QUOTE="GDJMSP, post: 7952845, member: 112"]The origin of all this goes back to before 2007. It all started when the TPGs started using the words "First Strike" on their slabs. I honestly can't remember off the top of my head who was the first to use those words, but one of them did and everybody else copied it. </p><p><br /></p><p>Using those words was an advertising gimmick, a sales gimmick, nothing more. Pretty much anybody and everybody who knew anything about coins knew that. But there were a lot of folks who didn't know it, and they interpreted those words literally, as in the coins with that label were actual first strikes, and worth more money because of that - which of course they were not. But many of those who though they were, well they were paying ridiculous prices for them. And eventually they found out the truth.</p><p><br /></p><p>When they did find out the truth they decided to sue and NGC was the one they chose to sue. If memory serves the suit was settled out of court as almost all suits like those are. But because of the suit all the TPGs decided to change the wording on their slabs so they too could not be sued. As I recall for a while at least they all used different words, kind of like how PCGS uses DCAM and NGC uses UCAM, but the phrases no longer indicated or implied "first strike". And that kept the TPGs out of trouble.</p><p><br /></p><p>So was ICG the first to use the words First Day Of Issue and trademark it for their new sales gimmick ? I can't recall for certain, they might have been. But the real point was none of them used First Strike anymore.[/QUOTE]</p><p><br /></p>
[QUOTE="GDJMSP, post: 7952845, member: 112"]The origin of all this goes back to before 2007. It all started when the TPGs started using the words "First Strike" on their slabs. I honestly can't remember off the top of my head who was the first to use those words, but one of them did and everybody else copied it. Using those words was an advertising gimmick, a sales gimmick, nothing more. Pretty much anybody and everybody who knew anything about coins knew that. But there were a lot of folks who didn't know it, and they interpreted those words literally, as in the coins with that label were actual first strikes, and worth more money because of that - which of course they were not. But many of those who though they were, well they were paying ridiculous prices for them. And eventually they found out the truth. When they did find out the truth they decided to sue and NGC was the one they chose to sue. If memory serves the suit was settled out of court as almost all suits like those are. But because of the suit all the TPGs decided to change the wording on their slabs so they too could not be sued. As I recall for a while at least they all used different words, kind of like how PCGS uses DCAM and NGC uses UCAM, but the phrases no longer indicated or implied "first strike". And that kept the TPGs out of trouble. So was ICG the first to use the words First Day Of Issue and trademark it for their new sales gimmick ? I can't recall for certain, they might have been. But the real point was none of them used First Strike anymore.[/QUOTE]
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