http://www.prweekus.com/US-Mint-taps-Golin-for-presidential-coin-outreach/article/111022/ The US Mint awarded a one-year contract, worth approximately $5 million, to Weber Shandwick in 2006 to run a national communications campaign for the presidential coins.
I can save the US public a whole bunch of money in consulting fees (what a joke)....just get rid of the paper dollar. No-brainer.