The thread title is blatantly false. It's neither a penny nor a variety. As for slabbing, sure, but why would you? I doubt it will ever be worth more (in 2016 dollars) than $1000.
I wonder if these will eventually hold a higher numismatic value. I think of the Shell President Game Tokens - the winners are quite valuable now, easily worth more than the prize.
For the ones worth more than the prizes, they made, what 5-25 of them? As I stated before, these won't be worth more than $1000 (2016 US).
From a numismatic standpoint, A safe bet is that the individual piece is not worth more than $1.00 since it does not matter how many were made, if a coin collector doesn't "want" one then they certainly won't "buy" one. Having something that is "unique", is probably only good for a story as it's only value is in the amount of attention that can be generated off the stories told about it. Ally is a bank which would require you to open an account.
Nah. PCGS won't even touch Dan Carr's 1964-D Peace Dollar. Neither will NGC. SGS might, ANACS will slab it as a token but not as a coin.