Thanks Doug---I tried to check it out on their site but they don't say anywhere that I could find---it was all Email us with questions.
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Heritage realizes a profit of $22 for holding the auction, photos, advertising and all of the other expenses that go with it. By the time it's over with, they probably lost money on this coin.
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I would say that you are right---in some cases I bet they lose money. Advertising isn't cheap----and once you pay your workers, and bills to keep up the business, and such.....
Speedy